Add Yahoo as a preferred source to see more of our stories on Google. Spring trends may leave you thinking of ditsy floral and blushing beauty looks, but this year’s fads are taking a darker turn.

It's no surprise that purple eyeshadow is the latest makeup trend taking over the world. From vibrant violets to sparkly plums to Very Peri —Pantone’s color of 2022 — there’s so much purple to fall in ...

This purple glam ASMR makeup tutorial shows a stunning eyeshadow transformation using relaxing sounds and simple techniques ...

The boards of Pinterest have provided us with countless potential beauty ideas. From a lazy bun that's perfect for a quick hair change to the mascara that many swear by, some of our favorite makeup ...

On any given day, Candice Swanepoel looks amazing on—or off—the red carpet. And when her beauty look is in the hands of Mother Makeup Pat McGrath it's particularly next-level, as evidenced by ...

Rihanna’s public appearances are few and far between these days, with her Super Bowl Halftime show, her epic Met Gala moment, and a few date nights with her ...

Don't be a poor, unfortunate soul this Halloween. Instead, channel Disney's most infamous underwater villain, Ursula. From the purple face to the white hair and the blue eyeshadow, this is one ...

With summer comes a universal want of less—fewer commitments, minimal clothing, and barely-there makeup. The attraction of the paring is down to simplification, the better to allow revelers to soak up ...