Integral Ad Science (IAS) has launched Total TV, a suite of solutions designed to bring 'linear-like' transparency to streaming TV, with data analysed by genre, rating, language, show and program, for ...

Former Nielsen Australia MD Monique Perry is the new CEO of consumer advocacy group Choice, six months after she and her ...

US-based tech markets researcher Forrester has launched an AI agent for Microsoft 365 Copilot, which it says gives its ...

Frankfurt, Germany-based risk intelligence specialist QuoIntelligence GmbH has closed a EUR 7.3 million Series A financing round. Funds will be used for European market expansion, product development ...

Bengaluru, India-based firm Dview Technologies, a provider of advanced AI-powered analytics solutions, has received a ...

London agency Truth Consulting has appointed Phoebe Fareham as Creative Director and Head of its Truth Studio unit, ...

Nielsen has launched a solution called Predictive Sales Lift, promising its Nielsen ONE Ads customers an 'always-on, ...

In the US, insights firm Okay Human has been acquired by newly-formed agency DigitalMYnd, promising solutions which integrate ...

Nielsen has appointed former Netflix Exec Julie DeTraglia as Head of Content and Strategic Insights, leading strategy for its ...

AI-based marketing analytics solutions firm Analytic Edge has appointed former in4mation insights MD Stuart Schwartz as SVP - ...

Canadian-owned market research, analytics and polling firm Leger has unveiled a new approach to qualitative powered by ...

Australia-based MR software firm Displayr has extended the natural language accessibility within its platform, allowing users ...